Pressure Point

Insights into the future of HR and high performance mental fitness

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30: Ep.30: Pressure Point - Creating Connection and Culture: Fred Gatari on Building Community at WeWork

In this episode of the Pressure Point Podcast, Alon Lits speaks with Fred Gatari, Community Manager for WeWork Johannesburg, about the power of community and how internal culture can drive exceptional customer experiences. Fred shares insights into WeWork’s approach to creating vibrant, inviting spaces, fostering genuine connections among team members and customers alike, and building brand loyalty through thoughtful design and culture. From leadership to the physical work environment, this episode explores what it takes to create a space where people want to work, connect, and thrive.


Topics

  • Fred Gatari’s Career Journey: Transitioning from Consulting to Community Management
  • The Role of Culture in Consistent Customer Experience
  • Building Community and Engagement Through Space Design
  • Events and Initiatives to Foster Community
  • Empowering Teams and Maintaining Motivation
  • The Power of Consistency and Authenticity in Brand Building

Insights

  • Community-Driven Culture Enhances Customer Experience
  • Thoughtful Space Design Drives Engagement
  • Psychological Safety Builds Stronger Teams
  • Incentivizing Positive Behavior through Consideration and Clarity
  • Setting High Aspirations Inspires Innovation
  • Consistency in Brand Experience Across Locations